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AI Services

Amazon Rekognition

"Computer vision service for image and video analysis — faces, objects, moderation, and custom labels."

Amazon Rekognition

A computer vision service for image and video analysis.

Exam Tip: Rekognition = image and video analysis. If the question involves analyzing images (faces, objects, moderation, labels), the answer is Rekognition.


Object and Scene Detection

  • Identify objects, scenes, and activities in images and videos
  • Detect thousands of object types (cars, furniture, animals, etc.)
  • Confidence scores for each detection

Face Detection and Analysis

  • Detect faces in images and videos
  • Analyze facial attributes (age range, gender, emotions, glasses, beard)
  • Face comparison (compare two faces for similarity)
  • Face search (search faces against a collection)
  • Celebrity recognition (identify famous people)

Custom Labels

  • Train custom models to detect objects specific to your business
  • No ML expertise required — provide labeled images, Rekognition trains the model
  • Use Cases: Detect defects on manufacturing lines, identify custom products, specific brand logos

Content Moderation

  • Detect inappropriate, unwanted, or offensive content in images and videos
  • Categories: nudity, violence, drugs, offensive symbols, hate symbols
  • Confidence thresholds for automated filtering
  • Integration with Amazon Augmented AI (A2I) for human review of edge cases

Common Use Cases

  • User-generated content moderation for social platforms
  • Identity verification and face-based authentication
  • Manufacturing quality control with custom labels
  • Media asset management and searchable video libraries
  • Public safety and surveillance analytics
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